The DM Lab
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Making Brilliant Marketing Simple
The DM Lab
The DM Lab, (The Digital Marketing Laboratory) is a design and digital marketing agency based in Herefordshire. However, we are so much more than that. With a heavy focus on supporting businesses around us to succeed by delivering results. With client success comes business success.

With this success we immerse ourselves into the local community, supporting those without the financial reach to hire us as a company. Leading by example, we help develop grassroots clubs, charities and events as part of an active corporate social responsibility drive.

This is pursued by the directors’ personal passion for everything local over financial gain. Role models for both staff and other businesses, ensuring wellbeing in the workplace and sustainability are reflected and encouraged throughout the business from top level directors to junior staff and apprentices. Lending our expertise to a higher education organisation and veterans, helping a wide range of people.

The DM Lab are strong advocates of corporate responsibility and are committed to supporting the local community. Heavily involved with a number of community endeavours. They help businesses grow and are in a strong position to offer their expertise within the community by supporting local sports clubs, events and organisations.
Served areas
  • UK & Europe
Details
  • Year established: 2010
  • Employees: 6
  • Licensed
  • Insured
Payment methods
  • Cash, Debit cards, Credit cards, Mobile payments, Bank transfers, Cryptocurrencies
Services
Forget the keyword stuffed copy, forget the dodgy backlinks and forget the spamming of forums with details of your products or services. There’s a better way to do search engine optimsation, a way that won’t need completely redoing the next time Google rolls out an update. It’s organic.
Our Google Ads (formerly AdWords) team develop bespoke formulas. These deliver positive reactions across all your marketing as we:
Research heavily
Consider your customers AND your competition to appeal to one and beat the other
Develop campaigns that deliver
Design all aspects to integrate seamlessly, to ensure incredible UX
Improve conversions through thorough testing
As an all-encompassing service, we integrate the relevant platforms into your website as standard. It goes without saying that our strategies increase your traffic and bring you more visitors as standard.
People
Chris Tipping
Marketing Director
Chris has a relentless passion and genuine interest in supporting those around him in both business circles and within the community. His infectious enthusiasm and permanently positive demeanour inspire those around him to help make the unachievable achievable as an unstoppable collective. Chris runs 2 multi- award-winning businesses, both of which revolve around supporting others and also heads up a local football team which he has grown to be one of the biggest in the county, Belmont Wanderers FC which he coaches 4 teams himself too. He has also been pivotal in helping to secure ÂŁ22.4 million in government grants to help support community projects within Herefordshire. Chris is also a Trustee of two local charities which he also supports digitally through his business, The DM Lab.
Reviews (21)
Ben Corbet
Ben Corbet
Jan 02, 2023
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I recently had the pleasure of working with The DM Lab on the creation of a new website for Hereford City Council. From start to finish, the team at The DM Lab were professional, responsive, and exceptionally talented. They took the time to understand our goals and audience, then used that information to create a website that perfectly captured the essence of the Council.

The end result was a beautifully designed and highly functional website that has already made a significant impact. Traffic to the site has increased significantly, and I've received numerous compliments on the look and feel of the site. I'm extremely grateful to Chris and the team at The DM Lab for their hard work and dedication, and I highly recommend their services to anyone looking to improve their online presence. They are truly a multi-award winning digital marketing agency and deserve every accolade they receive. Thank you!
Anthony Symonds
Anthony Symonds
Nov 17, 2022
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Wow, what can I say, from the very first contact Chris and his team have been spot on, they have designed our club website at pace and have catered for all of our needs. I cannot recommend these guys enough.
Gemma Roberts
Gemma Roberts
Sep 29, 2022
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Chris at DM Labs has been amazing to work with! Not only did he help making the move from our incumbent agency as smooth as possible, he helped us build our own internal digital strategy and guided us along the way with advice and technical work. The move to DM Labs was one of the best decisions I have made in 2022. All of the hard work that Chris put in has allowed us to build our growth marketing in-house which is something we'd wanted for a while.

On a more personal note, I really like Chris's open and honest approach to how he works and interacts with people. Looking forward to continue to work with Chris and the rest of the team at DM Labs
Samantha Lewis
Samantha Lewis
Jul 05, 2022
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The DM Lab have been supporting our Charity for over 12 months now, from website design to brochure design. Highly recommend their services
Jake Seal
Jake Seal
Jun 24, 2022
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WESTCOM - The team at DM Labs have done an amazing job in creating a website that is both user-friendly and informative. They have clearly put a lot of time and effort into ensuring that the site is easy to navigate and provides all the information that users might need. The design of the site is also very impressive and it is clear that a lot of thought has gone into making it look as professional and aesthetically pleasing as possible. Overall, I am extremely impressed with the work that DM Labs have done in creating this website and would highly recommend their services to anyone in need of a new or updated website.
Abberley
Abberley
Jun 15, 2022
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Brilliant professional media company providing a variety of marketing ideas/services to develop any business marketing needs.
Social Pyb
Social Pyb
May 18, 2022
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Harvey, Chris and the team are always so helpful, organised and knowledgable that we felt our digital presence was being well looked after. Thanks team!
Pj Triplow
Pj Triplow
Nov 08, 2021
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Fantastic service from a friendly and knowledgeable bunch. The guys at DM Labs have designed a couple of websites for me and have organised some printed material as well. They're super responsive, they understand that we have deadlines to meet and they make very few mistakes. I shall certainly be going back.
Emma Williams
Emma Williams
Nov 01, 2021
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The DMLab did a great job revamping our website. We are really pleased with the results. The team at DMLab are very easy to work with and nothing is too much trouble.
Phyllis Tyler
Phyllis Tyler
Oct 14, 2021
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The DM Lab built a site for my husband's Drylining business. They were very good at leading us through the process despite us not having much to initially put on the site. The guys overcame this and created a fantastic site that does exactly what we need it to do. Not only this, they made a logo plus some magnetic signs for the van. Highly recommend!
Dan Guerche
Dan Guerche
Oct 09, 2021
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Worked with these guys on a website for a new restaurant / bar concept. They were professional, quick, understood our needs and have been fab with the finishing touches to make it special.
Stephanie Small
Stephanie Small
Sep 11, 2021
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The team at The DM Lab recently redesigned our website. They were really helpful from the initial concept idea, right through to the site going live. They incorporated the design concepts we were keen on and made some great additions to provide us with a fresh new site that reflects the feel of our company. They had unlimited patience with the minute changes I requested on a regular basis and provided training to enable us to manage the site moving forward.
Wendy Ogden
Wendy Ogden
Jul 19, 2021
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The DM Labs have delivered a great website for Queenswood and Bodenham Lake - thank you!
Josie Westcott
Josie Westcott
Feb 27, 2021
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My experience of working with agencies has not been great. DM Lab came on board with us in 2019 as our supportive digital marketing agency and website team. Chris is a lovely guy and his team take a 'teach not charge' approach. They are keen to train us in anything we can do ourselves and then support in the larger areas. Most agencies just take your money and don't deliver a personal service or campaign, DM Lab are different and better for it!
Minal Patel
Minal Patel
Sep 19, 2020
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Chris and his team are fab. I worked with them on a project for a client and was really pleased I chose to. They went produced a brilliant website and even did some research to make it top notch. This helped enormously, as I don't have in-depth knowledge of the industry. I definitely recommend working with The DM Lab.
Alexa Mullane
Alexa Mullane
Aug 14, 2020
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Chris and his team have got our website to number 1 ranking in Google, they manage our SEO and Google ads and also create and manage websites for us. The team are also friendly and responsive and really know their stuff!
Rra Architects
Rra Architects
Feb 02, 2020
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We have worked with the DM Lab for years and have been very happy with the service. Chris is always helpful, nice to deal with and not afraid to discuss new ideas and suggestions.
Sarju Mistry
Sarju Mistry
Nov 27, 2019
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The DM Lab have been amazing in creating a website for our non-profit organisation/charity. Made the site look wonderful and the consultancy throughout the process was brilliant. Would highly recommend.
Lynsay Law
Lynsay Law
Sep 28, 2019
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Very helpful & very professional! They designed all of my mums charity event leaflets and Match programmes the quality of service is second to none and everyone complimented them at our event. I would highly recommend thanks again Guys!
Daniel Blackwell
Daniel Blackwell
Feb 01, 2019
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We have worked with the guys at The DM Lab on a few projects now and they are very professional and motivated, we have grown as a company since we started working with The DM Lab, Highly recommended
Daniel Crampton
Daniel Crampton
Feb 09, 2017
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Really really happy with the service that The DM Lab offered us. They came in to our business and did a thorough review of our set up and pushed us to thenext level. Really can't thank the guys enough. Thanks for all your help and hard work. Highly recommend.